Collegiate Funding Solutions Included in LPL Financial's Vendor Affinity Program   

CARY, N.C. - August 4, 2015 - Collegiate Funding Solutions, Inc. announced today that it has been selected for inclusion in LPL Financial's Vendor Affinity Program, a new initiative that creates a centralized repository of select vendors that have been reviewed by LPL and have agreed to provide their products and services to LPL advisors at discounted prices.  

An LPL-approved vendor since 2009, CFS' college-planning software helps advisors easily and substantially enhance the college-planning value they can offer clients with college-bound children, by offering strategies that can yield significant savings on out-of-pocket college costs, as well as deepen client relationships, increase revenue and diversify their service offerings.

"In this day and age, with absurdly high college costs, families with college-bound children should be able to expect much more than just simplistic college savings strategies from their financial advisor," said Roger Lorelle, President of Collegiate Funding Solutions. "By including CFS in the Vendor Affinity Program, LPL advisors will have access to our leading college-planning technology solution. This solution enables advisors to help families save as well as plan for college costs and improve their retirement savings outlook in the process."

"We recognize that technology is a major contributor to creating increased efficiency and driving greater productivity in our clients' businesses," said Victor Fetter, LPL Financial managing director and chief information officer. "Being able to connect LPL clients with leading technology solution providers adds a new dimension to the level of service and support we can provide to clients to help them manage and grow their businesses."

About LPL Financial

LPL Financial, a wholly owned subsidiary of LPL Financial Holdings Inc. (NASDAQ:LPLA), is a leader in the financial advice market and serves $485 billion in retail assets. The Company provides proprietary technology, comprehensive clearing and compliance services, practice management programs and training, and independent research to more than 14,000 independent financial advisors and more than 700 banks and credit unions. LPL Financial is the nation's largest independent broker-dealer since 1996 (based on total revenues, Financial Planning magazine, June 1996-2015), is one of the fastest growing RIA custodians with $105 billion in retail assets served, as of March 31, 2015. In addition, LPL Financial supports approximately 4, 300 financial advisors licensed with insurance companies by providing customized clearing, advisory platforms, and technology solutions. LPL Financial and its affiliates have 3,352 employees with primary offices in Boston, Charlotte, and San Diego. For more information, please visit www.lpl.com.